Short-form video is no longer just a trend—it’s the new standard for a generation redefining entertainment. According to the Hub 2024 Video Redefined Report, platforms like TikTok and YouTube have become Gen Z’s epicenter of media consumption, shifting attention away from traditional TV and movies.
Younger audiences prioritize authenticity, convenience, and instant engagement, forcing media companies to rethink their strategies in a rapidly evolving landscape. The question now isn’t whether short-form video is here to stay—it’s how the industry will adapt to this seismic shift. (Streaming Wars)