With her AI-powered digital twin “Mogen”, Heap is taking her exploration to a whole new level, offering a fascinating case study into the evolving relationship between music, technology and human creativity. Heap’s endeavour seeks to enhance her music and connect with fans in a way that challenges common fears about AI replacing human artistry.
In a landscape where AI often sparks unease – portrayed as a disruptor that could replace jobs, dehumanise creativity and undermine authenticity – Imogen Heap’s perspective offers a refreshing alternative. (Conversation)