Implementing artificial intelligence (AI) without confirming a clear business objective is like performing a magic trick without communicating what you’re trying to do.
“Pick a card, any card,” a magician will say while shuffling a deck. “Remember your card and then put it back in the deck.” The magician shuffles again and pulls out a single card. “Is this your card?” he asks. Of course it is, much to the audience’s delight.
Now imagine that same card trick without the interaction. The magician shuffles a deck of cards — silently. The magician shows the deck to the audience — again silently. The magician tries to get someone to pick a card…silently? It just doesn’t work. (DXC Technology)