Arsenal Kicks Off Digital Revolution with NTT DATA

Arsenal Football Club has announced a groundbreaking multi-year partnership with NTT DATA. This collaboration, which establishes NTT DATA as Arsenal’s first-ever Official Digital Transformation Partner, aims to redefine how the club’s estimated 600 million supporters worldwide engage with their team.

The partnership comes at a crucial time for the sports industry, which has been rapidly evolving in response to changing fan expectations and technological advancements. With the global sports market projected to top US$680bn by 2028, clubs are increasingly turning to digital solutions to enhance fan engagement, boost revenue streams and gain a competitive edge both on and off the pitch. (TM)

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