Sophisticated technology has helped email marketing evolve by giving more people access to email in a multitude of places at any time of day. Think about your first email experience: you probably spent a few minutes logging into your email account from a desktop at your home or office, loudly humming your favorite tune while trying to muffle out the dreadful sound of your 56K modem dialing up. Nowadays checking your email is as simple as refreshing your inbox on your mobile device. The ubiquity of various digital marketing channels hasn’t hurt email. Instead, email has benefited from the proliferation of mobile devices and worldwide connectivity, working alongside modern channels to optimize the consumer experience…