If you are a Spotify user, you may have used the platforms ‘Discover Weekly’ feature. It’s a playlist the music platform’s algorithms generate for you for you based on your listening history, and its uncanny ability to surface music you’ll probably like makes it one of the best examples of content personalisation on the web. Over the last year or so, the company has started to put its data to work for advertisers. At Exchangewire’s ATS New York event today, Jana Jokovlejevic, Head of Programmatic Solutions at Spotify, provided some insight into the company’s unique set of first-party data, which the company intends to put to work across its audio, display and video inventory…